Midnight Sun Coffee Roasters
The client, located in Yukon, Canada, decided to pursue a full brand refresh for their storefront and bustling retail coffee business.
Category: Brand/Identity Design
Project: Midnight Sun Coffee Roasters Rebrand
Client: Midnight Sun Coffee Roasters
Location: Yukon, Canada
Project Contribution:
Concepted and illustrated the logos and colors, illustrated the pattern, executed all designs and production to print.
The business, which has been around for 20 years, was suffering from too many logos being used and inconsistencies in styles.
The latest logo, was a one color mark.Though well done, the brand needed defined brand colors and a personality that reflected the eclectic owner.
